Yaxi (International) Underwear Chain Group Co., Ltd. is a comprehensive enterprise engaged in the research, development, design, production, and sales of undergarments. The group oversees several wholly owned subsidiaries, including Zhejiang Ya Qian Brand Management Co., Ltd., Zhejiang Yasi Underwear Co., Ltd., Zhejiang Lily Underwear Co., Ltd., Lily International Fashion Investment Co., Ltd., and Dongguan Li Xiu Underwear Co., Ltd. Its product range includes bras, underwear, thermal wear, seamless bodywear, loungewear, swimwear, yoga wear, and more, catering to a wide variety of consumer needs.
With over 2,000 employees and an annual production capacity of 1.5 million dozens of undergarments, the company has successfully expanded its market presence across more than 30 countries in Europe and North America. The brand continues to grow by maintaining high-quality standards, innovative designs, and a strong focus on customer satisfaction.
At the heart of Yaxi's success lies its commitment to design excellence. The company’s top-tier design team stays at the forefront of global fashion trends by regularly visiting major fashion capitals such as Paris, London, Milan, and New York. This allows them to incorporate the latest style elements into their seasonal collections, ensuring that each new release brings fresh ideas and keeps the brand ahead of the curve.
For white-collar women aged 20 to 45, Yaxi offers a unique blend of Eastern and Western aesthetics, combining elegance with sensuality. The brand aims to provide not just undergarments, but also a cultural experience that reflects individuality and confidence. Each piece is designed to enhance self-expression, offering a modern and stylish approach to everyday wear.
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