HOZ personality personality perfect interpretation of HOSPORT fashion

HOZ was born in Florida in the United States in 1943. It was the first to produce fishermen's equipment and ship sports equipment. With the full end of World War II in 1945, HOZ faced a major crisis, because American youth eager for freedom increasingly rejected practical clothing. In the early 60s of last century, Howard Zathz took over, and HOZ gained a new life.

Backstreet culture advocated by Howard Zathz has a clear modern branding and personality in the visual sense, because it is a unique stage for urban life to show its individuality, and its free, original and active soul is still flashing and it is also in Under this background, the American HOZ brand after more than half a century has merged into the leisure and sports of modern city life, and has naturally performed the crazy HOSPORT fashion of urban young people, namely, individual leisure and leisure. The perfect presentation of fashion sports.