On February 6, 2012, Shenzhen Women's Centennial Underwear Co., Ltd. formally signed a contract with Guangzhou OneContour brand marketing planning agency, and the annual marketing planning project of brand woman's heart entered the implementation phase. This is the "heart of the woman," following the signing of the international film Fan Bingbing spokesman for the image, the brand marketing strategy is another important move.
Through celebrity endorsements, "Women's Heart" has raised brand awareness, enriched the connotation of the brand and greatly enhanced the brand's influence. The professional brand marketing consultant to join, will be in the heart of the brand marketing strategy, brand marketing, brand advertising, brand image building, brand content and brand recognition in all aspects of the introduction of a series of new initiatives.
"Heart of women" brand has a strong brand strength, recent big moves frequently, Fan Fan signed shortly after Fan Bingbing, and the introduction of professional brand consultants, I believe, "Women's Heart" intensive brand operation, inevitably from the domestic many underwear brands Come to the fore, become the iconic brand of China's underwear industry.
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