Recently, H & M launched the 5th Fashion Against AIDS (FAA) series to raise awareness of adolescent HIV prevention and raising funds. This year's FAA series incorporates folk elements from all continents and will be available at about 300 H & M stores and online simultaneously starting April 26, 2012. H & M invited internationally renowned artists and illustrators to design prints for the collection, displaying gorgeous colors, patterns and original personalities. 25% of the turnover will be used directly to finance a number of international projects aimed at strengthening young people's awareness of AIDS prevention and control. To date, H & M has raised SEK 45 million (approximately $ 6.76 million) through its previous FAA program. Ann-Sofie Johansson, H & M's Global Design Director, said: "I really like this year's FAA collection, which includes a host of global fashion elements that convey not only fashion information but also HIV / AIDS awareness. Works by artists and illustrators from different countries help us raise money for key youth AIDS charity organizations. "This year's FAA collection features a global ethos inspired by the 21st century fashion arena: colorful jackets and corset designs in Africa Style decoration, leggings and super-short blouse printed with black and white Maori pattern, drape sense T-shirt decorated with ethnic motifs. Women wear fringed clothes, men's wear including printed T-shirt and Hallen pants, the series also designed hats, sneakers and jewelry and other fashion accessories, as well as iPhone case, holiday cloak, hammocks and Band-Aid and other supplies.
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