May 2013, brand women's tune tune summer launched a new series of new products, interpretation of summer fashion mix and match style. With the self, vibrant colors and personality with the show presented in this season's design, so that women have a fashion wardrobe early planning, to meet the colorful summer season.
Tune tune think: fashion should not just dress up, it should be more a woman emphasize self lifestyle. Clothing is not to cover up your edge and posture, but to mention bright personality. Modern fashion women are not satisfied with the exquisiteness of visual perception. They also hope to show their attitude after wearing clothing.
Prank fashion only for "Yue Yue own"
Chinese tune tune tune "tune", full of interesting and self-fashion spirit, which is fully reflected in the costume design. To this end, tune tune design used to a lot of fresh elements and individual craftsmanship, such as the spring section of the color collision design, cut the style of the rich European root skirt, original animal prints and decorative patterns. And adhere to set beads, embroidery and creative handmade jewelry and other creative use, which is tune tune for their own ingenuity of the default path.
tune tune summer "colorful candy house" and "transhipment" series of clothing, extensive use of Eugen yarn, silk chiffon and different texture fabric splicing. In the process, "transparent effect", "Applique embroidery", "hit color", "set beads" and "two sets of" familiar with the use of a large number of models using pure hand-made, very stylish and design sense .
April 28 summer online video release
After the successful launch of the spring promotional video in February 2013, the company launched tune tune's brand online marketing campaign. In summer, the video release was even more exciting. Following the release of the latest Summer Snapshots and Zero Fur Publicity Videos , The official version of the tune tune summer online video will be April 28, 2013 in the major video website platform broadcast. Consumers can learn about the latest products and filming the scene and other rich content online. At the same time, tune tune will continue to update content on the Weibo, WeChat and other platforms, covering all aspects of the brand.
The promo appeared in a naive cat, with the model at the scene with tacit understanding, but also conveyed the tune tune concerned about the "animal protection" public welfare determination and attitude.
We Wear Compassion - Zero Fur Initiative
FFR, short for Fur Free Retailer, is an international initiative to provide consumers with accurate information about the vendor's policy regarding zero-fur. In April 2013, tune tune joined the international FFR fur sales initiative to join the caring vendors in the protection of animals. tune tune said: "Every life is worthy of respect and treasure, we oppose the cruelty of animals, against excessive claims to nature .At the same time, we also produced a public service announcements, call everyone and tune tune together, caring for life, reject fur.
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